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Forterro strengthens AI strategy with key new appointment

Posted on 19/09/2025

 

Marco Metzlaff named AI Transformation Leader

Software provider Forterro has appointed Marco Metzlaff to the newly created role of AI Transformation Leader, strengthening the company-wide commitment to artificial intelligence (AI).

The appointment develops Forterro’s strategy to embed AI as a driver of customer-centric innovation. Metzlaff, who joins the company from IBM and has previously worked for Accenture and Novartis, will oversee the development and implementation of Forterro’s AI strategy, ensuring it delivers long-term benefits for customers and the business.

With more than 20 years of experience in transformation processes – particularly in ERP and technology consulting – Metzlaff has recently specialised in the practical application of AI. In his new role, he will coordinate operational measures, strengthen existing initiatives and ensure AI capabilities are embedded across Forterro’s industrial portfolio.

The hire builds on Forterro’s successful cloud transformation and reflects the growing importance of AI in manufacturing and industry. By integrating solutions such as Prodaso and other AI microservices into the MyForterro platform, customers are using AI-driven insights to provide transparency across business and production processes, identifying optimisation opportunities early and supporting informed, real-time decision-making. This helps manufacturers reduce downtime, improve quality and increase their productivity and competitiveness in the long term.

Marco Metzlaff, AI Transformation Leader, at Forterro, said:
"At Forterro, we want to take the next logical step in artificial intelligence – professionalising our expertise and focusing it on measurable customer impact. We have decades of experience working with industrial midmarket companies and our goal is to deliver industry-specific AI solutions that make a sustainable difference to those customers’ daily operations, from shop floor efficiency to strategic decision-making."

Marcus Pannier, President, Lines of Business, at Forterro, added:
"AI transformation is integral to our long-term strategy. By embedding AI at the highest organisational level, we are making it easier for our customers to advance their own digital development and AI capabilities. This underlines our position as a dedicated partner for mid-market manufacturers right across Europe."

Five Bold New Colours Now Available with Sales Generator by Glazing Vault in Partnership with Solidor

Posted on 18/09/2025

 

Solidor has unveiled five striking new colours, now available to all resellers through Sales Generator by Glazing Vault. The expanded palette introduces:

  • Deep Merlot
  • Antique Rose
  • Champagne Blush
  • Copper Flame
  • Amber Gold

Each shade has been carefully designed to transform entrances into true statements of style — whether homeowners prefer to blend seamlessly with their surroundings or stand out with confidence.

Through Sales Generator, Solidor resellers can now showcase the complete Solidor range, generate enquiries, and inspire customers with these bold new colour options. In addition, the colours have been fully integrated into the Solidor Cloud, making them available for quoting and ordering right away.

This expansion not only strengthens the Solidor product offering but also gives resellers more tools to win new business and deliver doors that reflect each customer’s unique personality and home.

The Consultancy Makes it Easy to Share Digital Assets with Customer

Posted on 01/09/2025

 

BM Group The Consultancy has launched another exciting new digital platform, designed to make it easier for customers to manage and distribute digital resources.

The new flexible Resource Centre streamlines how customers share information, content and on-demand digital assets across their networks by putting everything into a secure, self-service, online hub.

Peter Lancaster, Project Lead at The Consultancy explained: “The Resource Centre is a smarter way to make key resources instantly accessible - whether that’s to trade partners, specifiers, or internal sales teams. It puts an end to email attachments, filesharing websites and lost files and replaces that with one fully branded, central space. It is simple to deploy, easy to use, and can be customised to suit almost any business model."

Like all of the new digital platforms from The Consultancy, the Resource Centre has been built for scalability and customisation, with virtually no limit on how much customers can securely share or in what format – from brochures, photos, videos and sales assets to technical documents. It can even be set up to send email notifications when news or updates are posted.

PDS Doorsets, for example, has a straightforward platform which allows commercial and public sector clients to access and download product documents and certifications.

Epwin Window Systems, meanwhile, has a more advanced version of the platform which has controlled customer, partner and staff access, with tailored content and a brand-specific user experience across multiple systems.

Peter Lancaster added: “The Resource Centre is ideal for component and systems suppliers, fabricators, trade counter networks and trade bodies and commercial organisations. It’s a great way for them to modernise the customer experience and add value to their networks while, at the same time, reducing their own admin.

“It has a fully branded front-end, advanced search and filter tools for fast, intuitive navigation, and the ability to request physical assets. It can be set up with user-level permissions and role-based content access, and comes with optional analytics, lead capture and CRM integration for marketing purposes as well.”

The Resource Centre is part of The Consultancy’s expanding suite of digital platforms which already includes BM TOUCH and the recently launched Find A Location function. More details are at: https://www.theconsultancy.co.uk/resource-centre/

The Consultancy Launches Versatile 'Find a Location' Online Tool

Posted on 15/08/2025

 

The Consultancy, the BM Group’s digital specialist, has launched a new online ‘Find a Location’ platform - specifically tailored for the requirements of the fenestration sector.

Designed for flexibility and a fully branded web user experience, the platform empowers customers - whether trade, commercial or retail - to quickly find their nearest installer, distributor, showroom or trade counter.

Modular and scalable, The Consultancy’s powerful new platform can be deployed as a standalone tool or integrated directly into existing websites. Businesses can configure how results appear, manage which partners are included, and streamline lead delivery to their network. They can add detailed partner listings, with services, contact details, maps and opening times, and allow visitors to search by location or postcode, with distance-based filtering options.

Peter Lancaster, the company’s project lead explained: “Whether you're a national brand helping customers find trade counters, a profile supplier connecting installers with fabricators, or a fabricator managing an approved network of trade customers, this platform delivers a smart, scalable solution to connect users with the right partner, fast.

“We already have live, custom-branded versions of the ‘Find a Location’ tool on websites for Comp Door, Kömmerling and Warmcore, Residence Collection Trade and Window Widgets, and they all have full control over visibility, filtering and network presentation.

"This tool is all about making connections. Whether that’s a trade customer looking for a local outlet or a homeowner searching for a certified installer, our platform bridges the gap in a seamless, brand-led way. The applications are vast — and every user interaction brings value back into the business because we have designed the tool so that it allows for lead capture and tracking functionality and full integration with CRM systems.”

The launch of Find a Location strengthens The Consultancy’s position as the fenestration sector’s leading digital transformation partner — a position further reinforced by BM Group’s 2025 acquisition by mid-market industrial software specialist Forterro.

Peter Lancaster added: "With Find a Location, we’ve created a modular, future-ready platform that can grow and evolve with our clients’ networks. Like so much of what we do as a business, it’s all about supporting the supply chain with digital tools that make doing business faster, easier, and more effective."

More information on the Find a Location platform is at: www.theconsultancy.co.uk/find-a-location-platform

THE CONSULTANCY CREATES NEXT GENERATION WEBSITE FOR CLEARVIEW GLAZIERS

Posted on 31/07/2025

 

BM Group company The Consultancy has just unveiled a fresh, new website for long standing client Clearview Glaziers – with the focus firmly on generating leads from consumers, trade buyers and commercial specifiers.

The Consultancy created its first website for Clearview way back in 2011 and since then has developed a deep understanding of the business and how it services all of its customers. That has enabled the Consultancy team to deliver a truly bespoke digital solution with an intuitive user experience which helps to drive real added value.

A key feature of the new website is the way it provides a smooth journey all the way from enquiry through to manufacturing. That is down to the integration with BM TOUCH — BM Group’s proprietary online ordering system. This rule-based system ensures that every product configuration created online is 100% accurate and aligned with Clearview’s official range. Trusted trade customers can use BM TOUCH to manage enquiries, generate quotes, and submit orders with full confidence. Additionally, a streamlined, consumer-facing ‘lite’ version enables homeowners to make accurate product enquiries, which are then passed on to Clearview’s trusted trade partners to manage and convert.

The website also showcases Clearview’s expanding commercial operations, including work on large tenders, social housing developments, and major commercial projects — reinforcing the company’s position as a versatile and capable glazing partner.

Robin, owner of Clearview Glaziers, commented: "The Consultancy at BM Group has been an integral part of our digital journey for over a decade. They don’t just build websites — they understand our business inside out. There’s a huge amount of trust there, and that means we can work quickly and confidently together. The new site and ordering platform are a true reflection of that relationship — modern, accurate, and built with the customer in mind."

The Consultancy continues to go from strength to strength as part of the BM Group following its acquisition by Forterro at the start of the year. The acquisition has boosted BM Group’s position as a major force in digital innovation, enabling even greater investment in technologies that support manufacturers and suppliers across the fenestration industry.

More at: https://www.theconsultancy.co.uk/portfolio/clearview-glaziers/



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